Simple, bold graphic animation is a powerful way to grab attention and communicate messages with clarity.
Perfect for showcasing key ideas and esoteric information in a strongly branded way, visual simplicity is a great way to engage with viewers.
Here are some favourite graphic projects I've worked on.
Pizzini 8 Hour Ragu
Some simple and elegant design and animation we did with the super smart and lovely Pembleton for Pizzini Wines. The task was to be understated and refined using illustration and clean typography.
Credits
Client - Pizzini Wines
Agency - Pembleton
Agency Creative Director - Simon Bagnasco
Project Director - Tilly Hobba
Design - Matt Alpass
Creative Director - Oz Smith
Direction & Animation - Soma Studios
EP - Charlotte Parsons
Client - Pizzini Wines
Agency - Pembleton
Agency Creative Director - Simon Bagnasco
Project Director - Tilly Hobba
Design - Matt Alpass
Creative Director - Oz Smith
Direction & Animation - Soma Studios
EP - Charlotte Parsons
Kitchen Warehouse
Director's cut of a brand animation for Kitchen Warehouse to bring their new identity to life. These were to be used as TVCs and on-line.
We designed each frame before jumping in to animation to give a strong graphic design feel and then flowed between these animations using energetic transitions.
We designed each frame before jumping in to animation to give a strong graphic design feel and then flowed between these animations using energetic transitions.
Credits:
Creative Director & Designer: Oz Smith
Producer: Natalie Studdert
Lead Designer & Animator: Frankie Lee
Sound Editing & Design: Oz Smith
Agency: Jumbla, Melbourne
UICC Brand Launch
We were thrilled to be asked to bring to life UICC’s brand evolution, telling the story of thier heritage while conveying an optimistic outlook where no one with cancer is left behind.
The minimalism of the brand was a challenge we enjoyed, making each keyframe count and maintaining simplicity throughout.
Credits
Client - Union for Int. Cancer Control
Branding Agency - Motherbird
Creative Director - Oz Smith
Design & Animation - Soma Studios
EP - Charlotte Parsons
Client - Union for Int. Cancer Control
Branding Agency - Motherbird
Creative Director - Oz Smith
Design & Animation - Soma Studios
EP - Charlotte Parsons
Verizon Text Animation
A fun typographic animation we did for Verizon in the US.
Credits
Agency - Tröllback
Design and Animation - Soma Studios
Agency - Tröllback
Design and Animation - Soma Studios
Powershop TVC
An animation for Powershop.
Credits
Agency - Sunday Gravy
Client - Powershop
Motion Design & Animation - Soma Studios
Agency - Sunday Gravy
Client - Powershop
Motion Design & Animation - Soma Studios
Mantel Digio Explainer
A graphic explainer animation
Credits
Agency: Sunday Gravy
Client - Mantel Digio
Motion Design & Animation - Soma Studios
Agency: Sunday Gravy
Client - Mantel Digio
Motion Design & Animation - Soma Studios
